Showing posts with label indie publishing. Show all posts
Showing posts with label indie publishing. Show all posts

Tuesday, June 18, 2013

I Just Found This Great Website

Here’s my new must-see blog by fellow Coloradan Renée Pawlish. I’m recommending it for several reasons. First, her blog is a near-perfect example of what a writer’s website should look like. Second, her content is informative. For example, her latest post (as of June 4, 2013) is a well presented look at what she believes the future of indie publishing will look like in 2014.

In case you can’t quite place her, Renée is a bestselling author (Nephilim Genesis of Evil) and the Reed Ferguson mystery series. She’s a versatile writer who is comfortable with novels, short stories and non-fiction.

If I were you, I’d take a minute to visit her website. Take a look at how she has set it up. It may provide an excellent example for you to follow in setting up your own website. Then take a look at her content. She really delivers.

Sunday, April 28, 2013

The Summer Publishing Doldrums

If you’re fairly new to indie publishing, you may not have encountered what I call the "summer publishing doldrums." That’s my term for the fact that book sales often fall during late spring and don’t pick up until fall. What causes it? Generally speaking, it’s because summer is when many of us would rather be outside doing things other than reading. Summer is the time for vacations, gardening and yard work, outside play, barbeques, and other things that take our attention away from books.

Many indie authors may begin to experience some doubt about themselves and their efforts if they fall victim to this phenomenon. Take my word for it. A drop in sales does not necessarily mean that your books are being rejected by readers. They’re just busy right now. They’ll be back in the fall. And so will you.

Here’s how I’m planning to position myself for the return of readers this fall. I’m going to use this summer to expand the reach of my books. They are currently offered through Amazon’s Kindle and Barnes & Noble’s Nook book programs. Over the next few weeks, I’ll be uploading them to other bookseller sites. I’ll also be looking at marketing plans. A lot of you have some great ideas in the marketing area, and I am really grateful that you’ve been generous in sharing your expertise online.

I’m also going to be focusing on creating more evergreen books. I won’t be rushing my next knit book into print even though it’s nearly ready because I already know sales will be disappointing. I’ll release it in the fall, when crafters are looking for winter projects.

Please don’t be disappointed if your sales are dropping a little right now. And don’t get discouraged. Keep creating, writing, and publishing. It will be worth it in the end when the snow starts flying and readers return to evenings with their books and e-readers. And keep marketing your work. Nothing could be worse than to have current and potential readers forget that you’re out there.

As for me, I’ll be out in my back yard with a nice cold iced tea, reading, writing and taking care of my garden.

Saturday, March 2, 2013

Does Independent Publishing Really Have a Future?

Smashwords founder Mark Coker published an article in the Huffington Post about his vision for the future of indie ebook publishing. The article is titled "Why eBook Retailers Are Embracing Self-Published Authors," and if you haven’t read it yet, you should, especially if you’re wondering whether you have a future in your own publishing efforts.

In his article, Mark lays out his reasons for believing the ebook publishing industry will only continue to grow. He cites the ease of publishing, the increasing quality of ebooks being produced, and low prices as major factors in the growth of the industry. And unlike brick and mortar stores, an ebook retailer can host literally millions of books, making room for both new and veteran authors to sell their creations.

In my opinion, anyone one who is serious about writing and selling ebooks, or wondering whether there is a real future for their own publishing efforts, should read this great article. In fact, on those days when you might be discouraged, it’s a great morale builder.

Mark’s article, along with links to other useful resources, is here